📍 UK Wide | Full-Time
We are working with a market-leading manufacturer specialising in innovative solutions designed for healthcare and custodial environments. With strong global growth across EMEA, North America, and Asia-Pacific, the business is continuing to invest in its UK sales function and is now seeking a senior sales leader to drive performance and expansion across the UK & Ireland.
The Role
This is a hands-on leadership position, responsible for leading, developing, and motivating a team of Project Consultants to deliver revenue growth, strengthen strategic relationships, and build a high-performing sales culture.
You’ll play a key role in shaping regional strategy while remaining close to the field—coaching, supporting, and driving performance across the team.
Key Responsibilities
Leadership & Team Development
- Lead, coach, and develop a team of sales professionals
- Create a culture of accountability, performance, and continuous improvement
- Conduct regular performance reviews and set clear targets and development plans
- Support recruitment, onboarding, and succession planning
Field Leadership & Coaching
- Spend time in the field supporting customer engagement and deal progression
- Provide live coaching on sales approach, negotiation, and closing strategies
- Identify capability gaps and implement development plans
Sales Performance & Pipeline Management
- Deliver regional revenue and growth targets
- Monitor pipeline, activity levels, and conversion performance
- Ensure strong CRM discipline and accurate forecasting
- Analyse trends and implement corrective actions
Strategic Account Development
- Lead growth across key strategic and enterprise accounts
- Build senior-level relationships with customers
- Support team members in identifying and developing opportunities
Major Opportunities
- Oversee high-value and complex sales opportunities
- Lead commercial strategy, negotiations, and presentations
- Coordinate internal stakeholders to secure successful outcomes
Regional Planning
- Develop and execute the regional sales strategy
- Lead planning sessions and quarterly business reviews
- Maintain strong market awareness and competitor insight
What We’re Looking For
- Proven experience leading and developing a B2B sales team
- Strong track record of delivering against revenue targets
- Experience managing strategic accounts and complex sales cycles
- Commercially aware with excellent negotiation skills
- Strong leadership presence with a coaching mindset
- Analytical approach to sales performance and forecasting
- Ability to influence stakeholders at all levels
Personal Attributes
- Results-driven and highly accountable
- Strong communicator and relationship builder
- Customer-focused and commercially astute
- Proactive, organised, and resilient
- Comfortable operating in a fast-paced, growth environment
What Success Looks Like
- Building a high-performing, engaged sales team
- Consistently delivering revenue and growth targets
- Strengthening key customer relationships
- Improving pipeline quality and conversion
- Embedding a strong sales culture across the region
📩 For a confidential discussion, please contact SFR Recruitment Solutions
Construction Recruitment Consultancy, dealing exclusively with Construction Jobs, Construction Vacancies and Specification Positions within: Door, window, Hardware, Ironmongery, Locks, Fenestration, Hinges, Architectural, Interior Products, Access Control, Fire, Security, Building Products, Fixing, Fasteners, Construction
