• SFR RECRUITMENT SOLUTIONS

Tag: Marketing Manager

Marketing Manager/Director – MR225

Our client is looking for an experienced and versatile Marketing Manager to join the growing team. The ideal candidate has experience developing and executing marketing campaigns whilst also managing and inspiring a team.

The Marketing Manager will be comfortable with day-to-day marketing activities, as well as long-term strategy, and will ideally have a background with the lock and door hardware industry.

Objectives of this Role

  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
  • Lead the execution of marketing programs from start to finish
  • Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
  • Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies

Daily and Monthly Responsibilities

  • Head up strategy and implementation for Email Marketing, SMM, PPC, PR, and Content Creation
  • Work with our team of designers to oversee all creative projects including videos, 3D product design, catalogues, visual merchandising, and more
  • Oversee design and development for exhibitions and trade shows including creating stand design briefs and managing build partners
  • Manage the design and production of packaging for products
  • Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
  • Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimise accordingly
  • Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

Skills and Qualifications

  • Bachelor’s degree in marketing, business, or related field preferred
  • Excellent written and verbal communication skills
  • Experience within the lock and door hardware industry preferred
  • Proven experience developing marketing plans and campaigns
  • Strong project management, multitasking, and decision-making skills
  • Ability to think creatively and come up with new ideas

If this exciting opportunity sounds of interest please get in touch with SFR Recruitment Solutions.

Interim Marketing Manager – MR221

SFR Recruitment Solutions are Recruiting for an Interim Marketing Manager reporting to the Sales and marketing Director based in Durham.

The primary objectives of this position are:

· To help the business meet its growth and profitability targets by ensuring that the business is continually addressing the needs of its customers and end users through the launch of innovative new products and effectively managing the marketing mix.

Key responsibilities and duties are to:

· Content management across 10 websites.

· Lead online commerce across all digital channels and marketplaces.

· Create engaging and creative content for the company’s social media accounts.

· Optimise the PCH websites and using data analytics.

· Manage and oversee direct mail campaigns across all channels.

· Lead online commerce across all digital channels and marketplaces.

· Provide monthly and adhoc reporting on the marketing activity, online and planned programme to the senior management team.

· Manage the marketing budget in alignment with the PCH P&L.

· Provide key account marketing support.

· Develop and manage the companies PR programme.

· Provide adhoc Customer Support.

· Create Promotional activities to support the sales plan.

· Manage and support exhibitions as and when required.

· Product Support – lead the creation of fitting instructions, installation videos, sales literature & internal communications.

· Price file maintenance – implement price increases on the ERP system and online channels.

The ideal candidate will:

· Be creative, enthusiastic and customer driven.

· Have proven experience and success in product marketing.

· Be a strong and supportive Leader with a positive ‘can do attitude’.

· Have expertise in using social media and internet-based marketing techniques to drive increased customer engagement and brand perception.

· Be able to communicate and influence effectively to develop and maintain relationships, internally and externally.

· Be well experienced in e-commerce across multiple vendors.

· Be confident and resilient.

· Have excellent planning/organisational skills – well-structured and self-disciplined.

· Be ambitious with a desire to succeed.

· Have proficiency in Microsoft Office (Word, Excel, PowerPoint and Outlook).

· Desirable – Degree qualified in marketing or hold relevant experience. We are looking for candidates from a diverse range of backgrounds.

If you are interested in this position, please contact SFR Recruitment Solutions.

matthew@sfrrecruitment.co.ukwww.sfrrecruitment.co.uk

SFR Recruitment Solutions