• SFR RECRUITMENT SOLUTIONS

Month: May 2021

Senior Marketing Executive – MR201

  • Competitive Salary
  • Wolverhampton
  • Permanent

Our Client :

A market leader in the digital and mechanical locking industry. A designer and manufacturer of market mechanical and digital locking solutions.

Our client is expanding the team and currently recruiting for the position of Senior Marketing Executive.

Job Purpose :

  • Develop and lead in the delivery of an effective marketing programme that supports the businesses UK and Ireland’s business objectives and growth plans.

Key Responsibilities And Duties Are To

  • The effective roll-out of the businesses rebranding strategy. Working in conjunction with the UK product management and commercial teams and collaborating with Group marketing team.
  • Develop, deploy and maintain our POS strategy in line with the re-branding strategy. Develop marketing material and assets to increase our presence and visibility in-store (premises or vehicle) and on-line. Own our channel partners’ floor, wall and digital spaces.
  • Generate relevant and impactful content to feed all multi-media and channel marketing activities and drive lead generation.
  • Full and effective management of our on-line presence with responsive, regular, consistent and responsible postings and social media activity on our Website (blog & news), Webshop, LinkedIn, Facebook, YouTube, Twitter and Pinterest. Also trade forums (MLA forum) and on-line listings (Sold Secure, Secure by Design)
  • Leading and managing the creation of literature, case studies, advertorials, adverts, press releases, videos, images and point of sale materials. Working with the UK product management team.
  • Co-ordinate and manage effectively the publishing and maintenance of the collateral and marketing assets on our Website and Webshop webpages and Partner Portal, ensuring all collateral is available and up-to-date
  • Develop and deploy search engine optimisation activities to drive traffic to the Website and Webshop. Optimise performance data from Google analytics on our Website and Webshop to enhance our SEO and promotional strategy and activities.
  • Identify, develop and deliver digital and traditional advertising campaigns for end user and channel engagement in line with the marketing strategy
  • Develop and deploy the E-marketing strategy with campaigns and promotional activities (Dot Digital, Mailchimp, Barbour ABI, trade and industry publications and organisations) for our channel partners and targeted end user groups. Sharing knowledge, positioning us as industry experts and co-ordinating promotional activities to drive traffic to the Website and Webshop to support lead generation.
  • Development of promotional videos, webinars and podcasts as part of content generation and to drive lead generation
  • Support in the commercialisation of new product introductions. Co-ordinating with UK product management in the development and production of all promotional materials and technical literature.
  • Manage and develop the P.R. programme in liaison with the Managing Director, UK product management and PR agency
  • Commission and liaise with external agencies and third parties in the development and production of marketing materials
  • Manage effectively the GDPR policy within the marketing environment. Ensuring customer and prospect data is protected and their mailing preferences acted upon and respected.
  • As a key member of the PIM (product information management) / ecommerce team be the custodian of the brand, product image and data. Own the Partner Portal.
  • Develop and deploy lead nurturing activities via our CRM platform to optimise lead generation and help deliver conversion to order.
  • Deliver the planned exhibition activity both physical and virtual in line with the annual marketing programme.
  • Work with the UK product management team to help design and deliver an effective and impactful customer training programme
  • Develop and measure the effectiveness of our internal communication plan.
  • Manage marketing expenditure in line with agreed budgets

The Ideal Candidate Will Have

  • Education to degree level preferably in marketing or business related degree
  • Proven success in developing digital communications & PR programmes
  • Proven experience of managing, developing and working with Website content, a content management system (CMS), Google Analytics, product information management (PIM) and data enrichment.
  • Proven experience of CRM and marketing automation tools and strategies such as Microsoft Dynamics, Mailchimp and Dot Digital)
  • Proven experience of implementing a GDPR strategy and policy within a marketing communications environment.
  • Experience of the full marketing mix
  • Proven success in product marketing

If this exciting opportunity sounds of interest please get in touch with SFR Recruitment Solutions.

Branch Manager (Milton Keynes) – JS199

  • £24-25k + 6k guaranteed Bonus and Pension
  • Milton Keynes
  • Permanent
  • Job Ref: JS199

SFR Recruitment Solutions have a brand-new opportunity for a Branch Manager!

The company:

My client specialises in the manufacture of windows, doors and home improvement products. This active business is looking to appoint an enthusiastic, reliable Branch Manager to join our team in Milton Keynes.

The position:

The Ideal candidate will have high levels of organisation with a systematic approach to their tasks. Attention to detail and a high level of accuracy are important skills for the Branch manager, as well as excellent communication skills! This is a customer facing role which will involve management of a team and their development.

Responsibilities will include:

  • Maintaining existing customers and attracting new business to achieve targets
  • Managing of depot accounts and identifying sales opportunities
  • Accurately processing quotes and orders + Debt management and invoicing
  • Reporting and analysis of sales, margins and debt
  • Quality management of goods inwards and outwards + Planning and routing deliveries
  • Managing and developing on site team
  • Ordering items from external suppliers in line with company process
  • Determining depot pricing strategy to maximise operating margins
  • Providing technical customer support and providing professional support to Regional Manager
  • Ensuring the depot is open and full staffed in line with published hours
  • Managing the warehouse, stock turnaround and ensuring consistent, high standards of housekeeping.
  • Responsibility for the health and safety of the depot ensuring compliance with legislation and company policy

Skills & Attributes

  • You must demonstrate excellent communication skills and high levels of organisation
  • It is essential to have previous experience in the building products sector
  • You must have previous experience leading, supervising and developing a team
  • It is desired that you have previous experience working as a Depot Manager or Assistant Depot Manager.

Why should you apply?

This is an excellent opportunity for a hardworking, enthusiastic and trustworthy individual to contribute towards the growth of your team and the success of the business. A generous salary and benefits are being offered with this position such as pension and on target earnings!

Do you possess these skills and attributes required to suit our client’s Branch Manager role?

Please apply or contact Jamie at SFR Recruitment Solutions for more information.

Branch Manager (Birmingham) – JS200

  • £24-25k + 6k guaranteed Bonus and Pension
  • Birmingham
  • Permanent
  • Job Ref: JS200

SFR Recruitment Solutions have a brand-new opportunity for a Branch Manager!

The company:

My client specialises in the manufacture of windows, doors and home improvement products. This active business is looking to appoint an enthusiastic, reliable Branch Manager to join our team in Birmingham.

The position:

The Ideal candidate will have high levels of organisation with a systematic approach to their tasks. Attention to detail and a high level of accuracy are important skills for the Branch manager, as well as excellent communication skills! This is a customer facing role which will involve management of a team and their development.

Responsibilities will include:

  • Maintaining existing customers and attracting new business to achieve targets
  • Managing of depot accounts and identifying sales opportunities
  • Accurately processing quotes and orders + Debt management and invoicing
  • Reporting and analysis of sales, margins and debt
  • Quality management of goods inwards and outwards + Planning and routing deliveries
  • Managing and developing on site team
  • Ordering items from external suppliers in line with company process
  • Determining depot pricing strategy to maximise operating margins
  • Providing technical customer support and providing professional support to Regional Manager
  • Ensuring the depot is open and full staffed in line with published hours
  • Managing the warehouse, stock turnaround and ensuring consistent, high standards of housekeeping.
  • Responsibility for the health and safety of the depot ensuring compliance with legislation and company policy

Skills & Attributes

  • You must demonstrate excellent communication skills and high levels of organisation
  • It is essential to have previous experience in the building products sector
  • You must have previous experience leading, supervising and developing a team
  • It is desired that you have previous experience working as a Depot Manager or Assistant Depot Manager.

Why should you apply?

This is an excellent opportunity for a hardworking, enthusiastic and trustworthy individual to contribute towards the growth of your team and the success of the business. A generous salary and benefits are being offered with this position such as pension and on target earnings!

Do you possess these skills and attributes required to suit our client’s Branch Manager role?

Please apply or contact Jamie at SFR Recruitment Solutions for more information.

Category Product Manager – MR197

SFR Recruitment Solutions are very excited to being working on this key and strategic Category Product Manager opportunity. Our client is a leading brand in smart home security solutions.  

 
The Primary Objective  
 
To develop, implement, manage and drive the agreed product range strategies and plans, in order to achieve market share, sales turnover and gross margin objectives for the all Door Hardware brands.
 
Key Responsibilities & Duties 

The key responsibility of the Security Product Category Manager is the management of all aspects of the product group and/or service, in order to create and deliver superior customer satisfaction, whilst simultaneously providing long-term value for the company. In addition, provide technical support to other selling units, and respective Product Managers, as and when required.

· Strategic development of the cylinders and padlocks category for both UK and Export markets. 

· Collaboration with the lock case product manager for strategic development of the mechanical push button lock category for both UK and Export markets. 

· Identification of market gaps, key value chain drivers, trends and customer profit potential. 

· Aligning product development with group strategies where possible. 

· Consistent and regular interface in the field – customer/commercial market – VOC 

· Support and drive product sales through proactive activities to support the field based commercial team. 

· Initiate and own market research, obtaining buy-in from relevant stake holders producing creative and original specifications for best-in-class customer centric products working with product Marketing and sister companies where appropriate. 

· Create and sponsor generation plans to drive NPI and product lifecycles. 

· Full and coherent understanding of competitors products and positioning in the market. 

· Understand and translate all industry standards and leverage to commercial advantage. 

· Overall management and co-ordination of New Product Development programs on time and to budget. 

· Creation of effective cost/price/value propositions maximizing turnover and profit potential for the business, driving market share and the re-investment in the brands. 

· Full commercialization of new product launches. 

· Monitoring and tracking of KPI’s: 

· Turnover 

· Profitability 

· Stock Control 

· SKU Management 

· NPI delivery 

· Proactively represent the Company and its interests at Industry events. 

· To be a proactive member of the AA DHG Product Management Team. 

The Ideal Candidate 

Education / Qualifications: 

· Ideally qualified to degree level 

· Proven project management skills 

· IT literate with good understanding of Microsoft Office and Project 

Functional competencies: 

· Communication and Interpersonal Skills 

· Teamwork 

· Customer Focus 

· Problem Solving 

· Strategic Thinking 

· Continuous Improvement 

· Planning and Organisation 

Personal Characteristics 

Team Player 

· Flexible approach 

· Reliable 

· Empathetic 

If you are interested in this position, please contact SFR Recruitment Solutions. 

matthew@sfrrecruitment.co.uk – www.sfrrecruitment.co.uk  

Why Companies are Increasingly Seeking ‘Attitude and Character’ when Recruiting

We’ve observed lately a significant change in the way companies are undertaking candidate selection during the recruitment process.  We’ve seen an obvious shift in the attributes our clients are seeking when recruiting for new roles, and we wondered whether the pandemic is partially responsible for driving this change in approach when it comes to candidate selection. 

Employers are seeking certain ‘attitudes and characteristics’ to best fit their roles, not just the usual ‘quick-fix’ method (for example someone who has done the exact same job title previously).  Perhaps employers are looking for an injection (no Covid-19 pun intended) of fresh talent and new enthusiasm as an antidote to general post-pandemic ‘return to work’ blues. 

The Definition of Attitude and Character

Attitude.  There are many different attitudes that candidate can process, but what are the most important attitudes to look for? Small Business Chronical defines the top 5 important attitudes as:

  1. Respect for Others
  2. Infectious Enthusiasm About Life
  3. Commitment to the job
  4. Innovative ideas and finding new ways
  5. Helpfulness with others

Character. There are so many characteristics or ‘soft skills’ that a candidate can process.  According to Indeed, these are the top 14 employers are looking for right now

  1. Communication skills
  2. Honesty
  3. Loyalty
  4. Dependability
  5. Teamwork
  6. Flexibility
  7. Self-reliance
  8. Eagerness to learn
  9. Confidence
  10. Work ethic
  11. Determination
  12. Problem-solving skills
  13. Positivity
  14. Ambition

Why are Attitude and Character so Important Right Now?

The pandemic has caused employees to react in different ways perhaps resulting in employers re-evaluating their workforce, it has also fast-tracked digitalisation and caused a demand for new roles. Furlough has brought about change and caused some employees to rethink their careers, explore other opportunities and update their skills, for others it has demotivated them and caused resentment towards their employer and/or a general disinterest in work generally.

During times when attitude to work feels a bit deflated – keenness, a positive attitude towards work, enthusiasm and ‘fire in their belly’ are seen as a clear advantage.  See our blog 12 Months on from the Pandemic which discusses how employers are embracing change and hiring accordingly.

Quick Fix or Fresh?

The dilemma most companies face is should they recruit an experienced person? Someone who demonstrates solid experience, has done a similar role and holds the necessary qualifications – they can ‘hit the ground running’ so to speak, which has its advantages.

Or, do they recruit someone ‘fresh’? When we say ‘fresh’ we do not necessarily mean young, a university leaver or someone new to the sector. Fresh meaning that they may already work in the sector and really like it, however they are ambitious and keen to advance their career or switch role. 

It often boils down to what knowledge or talent a company feels it is lacking and needs to buy-in at the time of recruitment.

Here are some examples:

What is Driving this New Way of Recruiting?

Employers are thinking about the long-term, new skills and adaptability. A typical ‘quick fix’ placement may stay with the company approximately 12 months to 3 years, then move on to another competitor, or prove to be valuable and loyal employee staying for many years. It all depends on what the employer’s strategy is to recruit based on ‘experience’ or ‘freshness’, whether they need quick-fix, or if they’re willing to train and develop.  It’s about getting the right balance in the team of solid experience and knowledge, and also some fresh talent.

We’re seeing a trend of clients not wanting to recruit a like-for-like job role replacement poached straight from a competitor, but they are looking to adopt a different approach for certain roles. Recruiting someone without experience of a job role should not be considered lightly, as exemplary enthusiasm will only get the candidate so far. Employers need to have in place a support structure for the new recruit including a personal development plan to help them succeed. 

The Search for Gold Dust

At SFR Recruitment Solutions we’ve noticed a remarkable change in recruitment briefs seen of late.  Clients are asking us to look for ambitious and energetic candidates, someone with demonstrable keenness to grow and develop, someone who is really looking to make their mark and excel within their company.

Finding ‘fresh’ candidates with ‘fire in their bellies’ who have the desired attitude, characteristics and will surely complement the company’s culture and values is like searching for gold dust. It is not something that is easily found just by looking at CVs and, that is why, companies are reaching out to recruitment partners for help. 

Ensuring Recruitment Success

The benefit of using a recruitment partner like SFR is that we get to know candidates on a professional and personal level.  They tell us more than what is in their CV. By talking to them we find out what their ambitions are, what type of person they really are, the type of companies they really want to work with – what ultimately makes them tick. 

We considerably reduce the search time for our clients by finding them excellent candidates to interview. At SFR as well as really knowing our sector, we also work closely with our clients, listening to them and taking down a precise brief.  Our clients have the advantage through using us that they can interview 2-3 exceptional candidates and not waste their valuable time on doing all the legwork required in finding them and interviewing unsuitable candidates.  At SFR we don’t hard sell our registered candidates because it’s easy for us, we work hard to find the perfect candidate, after all, it’s what we’re employed to do and best at.  Whether you’re looking for a quick fix, career advancer or role switcher we can help you find them.  Likewise, if you think you may have the right attitude and character for one of our current roles – see our vacancies here – get in-touch.

Here at SFR Recruitment Solutions, we’re employment specialists for the Architectural Ironmongery, Doors, Access Control and Window & Door Hardware industries. 

matthew@sfrrecruitment.co.uk  mobile 07512 602431  www.sfrrecruitment.co.uk. 

Internal Sales Manager – JS196

SFR Recruitment Solutions are very excited to being working on this key and strategic Internal Sales Manager.


The Primary Objective

The Internal Sales Supervisor will oversee the daily running and management of an in-house sales function, with responsibility for a sales team, meeting any sales targets and the development and training of internal sales staff.

Key Responsibilities & Duties

Responsibilities:

  • Inspiring and motivating an internal sales team.
  • Ensuring the team meets the agreed sales targets.
  • Sales training, development, and performance management of the team.
  • Display prompt effective organisation, planning and decision-making skills.
  • Develop a good understanding of the market dynamics in the fenestration sector.
  • Developing sales strategies to guarantee success and growth.
  • Developing and maintaining customer relationships. 
  • Liaise with the Marketing department in relation to promotional literature and samples.
  • Disciplined use of CRM system, communication and customer management.
  • Handling customer complaints and enquiries.
  • Monitoring random calls for quality assurance.  
  • Forecasting and analysing sales data. 
  • Regular reporting of KPI’s to directors 
  • Keeping to targets and managing KPIs
  • Maintaining and observing a high degree of professionalism, ensuring confidentiality at all times.
  • Display prompt and effective organisation, planning and decision making.

Personal Characteristics

Work as a Team Player

Understands the sales process

Accurate forecasting

Sells Business Value Proposition

Qualifies prospects.

Allocation of workload

Competent handling of customer complaints and enquiries.

Decision making.

CRM proficiency

Developing and maintaining customer relationships

Objection handling.

Interpersonal ability

Problem solving.

Conflict resolution

If you are interested in this position please contact SFR Recruitment Solutions.

matthew@sfrrecruitment.co.ukwww.sfrrecruitment.co.uk

Estimator – JS195

Our client is one of the leading independent Architectural Ironmongers in the UK with a commitment to delivering complete and efficient ironmongery solutions whatever your requirements – from a single door to a complete public sector building.

The role is: Estimator

The Primary Objective

To prepare estimations of work by gathering specifications, proposals, material costs and labour. The role will include building relationships with clients whilst promoting business products and services to maximise sale opportunities.

Key Responsibilities & Duties

  • Provide a quality and timely estimating service to customers based on their needs and budget
  • Offer advice and guidance to customers and deliver excellent customer service
  • Analyse drawings, specifications and other documentation to prepare estimates
  • Maintain accurate records of estimates and sales
  • Following up on enquiries to confirm the sale
  • Using in house software system for all jobs
  • Using excel to store and present data
  • Achieve KPIs and sales targets
  • Gain a clear understanding of customer’s business needs

Undertake any other reasonable duties as required in which you adequately trained to carry out

Personal Characteristics

  • Strong pro-active sales and relationship building skills
  • Time Management skills
  • Company product and industry knowledge
  • G.A.I. trained or studying for (Guild of Architectural Ironmongers)
  • Positive and determined person.
  • Possess strong overall IT skills
  • Demonstrate robust client management skills.
  • Possess good communication and interpersonal skills.
  • Be customer focused and priority driven.
  • Take a positive and determined approach to researching and analysing new business opportunities.
  • Have good planning and organisation skills.
  • Demonstrate good presentation skills

If you are interested in this position please contact SFR Recruitment Solutions.

jamie@sfrrecruitment.co.uk – www.sfrrecruitment.co.uk

Northern Sales Manager – MR194

Our client is one of the leading independent Architectural Ironmongers in the UK with a commitment to delivering complete and efficient ironmongery solutions whatever your requirements – from a single door to a complete public sector building.

The role is a Northern Sales Manager to cover the territory of the North including M62 corridor. Driving new business through local contractors, architects, builders and developers. Identifying and targeting Education, healthcare and commercial projects. You will be responsible for monitoring sales activity and providing reporting to the Managing Director

  • You will be responsible for the management of a portfolio of clients and more importantly tasked with bringing new prospects business and win specification in a geographical area.
  • You will identify the needs of your customers and advise them in their search for the most suitable solutions and products.
  • You will identify the needs of your clients and advise them on the most suitable solutions and products from our diverse ranges.
  • Your involvement will enable you to build a real relationship of trust with your customer base.

Personal Characteristics

  • Strong pro-active sales and relationship building skills
  • Proven track record in a business development or similar position.
  • Time Management skills
  • Company product and industry knowledge
  • G.A.I. trained or studying for (Guild of Architectural Ironmongers)
  • Positive and determined person.
  • Possess strong overall IT skills
  • Demonstrate robust client management skills.
  • Possess good communication and interpersonal skills.
  • Be customer focused and priority driven.
  • Take a positive and determined approach to researching and analysing new business opportunities.
  • Have good planning and organisation skills.
  • Demonstrate good presentation skills

(OTE 65k+Company car+Pension)

If you are interested in this position please contact SFR Recruitment Solutions.

matthew@sfrrecruitment.co.uk – www.sfrrecruitment.co.uk

SFR Recruitment Solutions